Draft for review. Product cutouts are the real ones from our ad kit. Headlines use Fraunces with its real italic, loaded from Google Fonts.
About Nancy

Turning what we hide into what we play with.

Nancy is a global brand for desire, pleasure and connection, spanning Japan, London, Hong Kong and San Francisco. It all started with massagers shaped like fruit.

The range From the fruit bowl to the bedside drawer
Lem
Lema lemon, air pulse
Avo
Avoan avocado, suction
Berri
Berria raspberry, tapping
Uno
Unoa first vibrator
Lolly
Lollya mini wand
Pixie
Pixiea remote-control wearable
Lube
Lubewater-based, with aloe
Snack Pack
Snack Packa lube and oil gift box
Pleasure Pouch
Pleasure Pouchfor keeping it all
Juicy Blanket
Juicy Blanketfor the bed
Limited collections Here for a season
Tennis ClubAce
Acea tennis ball, suction
Tennis ClubSmash
Smasha racket-handle wand
HalloweenJack
Jacka pumpkin, suction
HalloweenLemmy
Lemmya pair of lips, suction
HalloweenMedusa
Medusaa tentacle, two-in-one
Both figures are from the current About page survey.
№ 01 Where we started

It started with a question.

Why are there so many taboos around female pleasure? We asked the women around us. Most of what they had seen looked like a big deal, so we set out to make something that didn't need explaining.

40%didn't know where to begin
98%wanted pleasure to feel better
From our first survey of the women around us.
№ 02 Why fruit

Made for the fruit bowl.

If buying something feels like a big deal, most people don't. So we made ours look like they belong on the kitchen counter. Lem is a lemon, Avo is an avocado, Berri is a raspberry.

Each one is made from body-safe materials and is happy to be left out on the nightstand.

A bowl of Lem, Avo and Berri massagers at a Nancy event
Lem, Avo and Berri at a Nancy event
Tossing an Ace over the net at our Miami tennis shoot
Two friends laughing with Smash on a tennis court
Champagne and the tennis collection at a garden party
A player with Ace balanced on her racket
Smash raised for a toast
Two players taking a break courtside
Ace on a racket at the Miami shoot
Two friends with Smash in Miami
Lem, Berri, Avo, Smash and Ace lined up on a tennis court
Lem in a fruit bowl
Three Ace massagers on pink
Jack, the pumpkin from our Halloween collection
Lem in a pile of lemons
Pixie in hand
Nancy lube with aloe
Lem floating on pink water
Uno in hand
Nancy massage oil with lavender
Ace in the corner of a court
The Juicy Blanket
Lem with flying lemons
Smash in a tennis net
№ 03 Who it's for

For anyone who's curious.

First time or fiftieth, for yourself or for someone you love. Nothing here needs explaining and nobody needs a reason. Pleasure is part of looking after yourself, and everyone is welcome to it.

1.5M = Shopify order count, 1,527,179 on 3 Nov 2026. Unique buyers were 1,364,744 on 1 Nov, so this says orders, not people. 20,412 and 4.8 come from the Lem page review data. 499 is the live FrontrowMD badge.
№ 04 So far

A few numbers.

1.5M orders since 2022As of November 2026
20,412 reviews of Lem, averaging 4.8 starsVerified buyer reviews
499 clinicians who share Nancy on FrontrowMD, unpaidFrontrowMD
4 homes for our team: Japan, London, Hong Kong and San Francisco
Only Lottie Moss is named. Kyrgios stays hidden (your 22 Aug rule), the MP and Branson are left out, and the brunch plaque doesn't mention the US Open (no tournament affiliation). Press names are the editorial logos already on the homepage; syndication sites (Fox, CBS, NBC, Yahoo, Morningstar) are left out. Photos are from Ivan's Heated Rivalry deck.
№ 05 Out in the world

Pleasure, out in culture.

We want pleasure to be part of culture, so we take Nancy out to meet people.

Lottie Moss with a Lem at a Nancy event in London
Londonwith Lottie Moss
A guest at Nancy's London Fashion Week event
LondonFashion Week
Two guests with Nancy totes in Miami
MiamiSwim Week
The pink Nancy Beetle in Cancún
CancúnOut of Office
The table at Nancy's Center Court brunch in New York
New Yorkour Center Court brunch
Guests at Nancy's Center Court brunch in New York
New Yorkbrunch guests
Guests on a bed of Lems and pillows in Miami
Miamitoo much Lem time
A guest in a sun hat holding a Lem in Miami
Miamipoolside
Written about in
№ 06 On our feed

Straight from the feed.

Short films from the runway, the road, the party and Halloween.

№ 07 The second look

A lot of care under the color.

We work with doctors and sexologists, and their words on our site are their own. Every product comes with a guide, and every order is covered by our satisfaction guarantee.

№ 08 What's next

Always something new.

We started with massagers. Now collections come and go like exhibitions, from a tennis club in the summer to a haunted mansion at Halloween, with guides, lube and more around them.

Smash and Ace gift boxes with pink tennis balls on a garden table
The tennis collection, Smash and Ace
Karis and Kim removed. Aryn isn't included; say if she should be. Photos are the ones on the current About page.
№ 09 The people

The people behind Nancy.

One team across Japan, London, Hong Kong and San Francisco, with friends who know a lot about pleasure.

Momoko Kashiwabara
Momoko KashiwabaraCo-founder
Rachana Ramchand
Rachana RamchandCo-founder
Nienke Helder
Nienke HelderHead of Research and Innovation
Maaike Steinebach
Maaike SteinebachAdvisor, former CEO of Visa Hong Kong and Macau
Sara Tang
Sara TangSexologist, founder of Sarasense

However you found us, you're welcome here.

Start wherever feels easy.